Event Details

78% percent of internal communications teams use AI, but only 9% of frontline employees are very satisfied with how their company communicates. The problem is not awareness; it is application.

Most teams are using AI to produce more content, not better communication and the gap between what gets sent and what actually lands keeps widening.

The organizations getting this right think about AI differently: not as a replacement for human communication, but as a way to handle navigation, knowledge retrieval and routine tasks so employees can get the answers they need faster, and the communication that matters most can break through.

In this webinar, you will learn what actually moves the needle in internal communications. We’ll explore how leading organizations are cutting through the noise, strengthening the signal and creating communication experiences that employees actually engage with.

You’ll walk away with a clearer way to think about AI’s role and a practical path for turning it into something that improves reach, trust and impact across your workforce.

You’ll learn how to:

• Evaluate AI tools against outcomes that actually matter to leadership, not just efficiency metrics.
• Build a strategy for reaching frontline workers that does not assume they have a laptop.
• Make the ROI case for your comms program in language a CFO will respond to.
• Use AI-generated content in a way that builds employee trust instead of quietly eroding it.
• Walk away with an actual starting point, not a framework.
• And much more.